Frequency Asked Questions
| Introduction | Features | Control Panel | Commercial/Partners | Advertising |
Last Updated on January 29, 2010
Control Panel- How do I create a new advertisement campaign?
- I created a new advertisement campaign. It shows the status as "Waiting for Approval". What's up?
- I activated an Advertisement, but even after 1 day, I do not see any impressions. What's wrong?
- I want to advertisement in a specific country. But I cannot see the country in the displayed list when adding a new campaign. What's wrong?
- When creating a new campaign, in addition to list of countries displayed, I see an element called "Outgoing Mails". What is it?
- I do not see all my campaigns in the Control panel. What's wrong?
- How do I see various performance metric of Advertisement campaign?
- How do I refresh the performance metrics of Advertisement campaign?
- What is the difference between "Number of times displayed in current run" and "Number of times displayed so far" metrics?
- How can I edit the text of a running Campaign?
- How do I change Account Password?
- How do we change Account details including contact details?
1. How do I create a new advertisement campaign?
- Login to SAFENTRIX-Ads Control panel
- Click on "Add New Campaign" Link
- Enter the required parameters
- Kindly note that "Maximum Budget", "Max. Budget / Day" and "Max. Bid / Email" have to specified in INR
- For calculation purposes you can consider USD 1 = INR 40
- Click on "Submit"
- Wait for advertisement to be approved
- Add to your SAFENTRIX-Ads account balance (if required)
- Click on "Enable" link next to the created advertisement campaign
Every new advertisement campaign has to be manually approved by our Editorial team before it can be made active.
When an advertisement is newly created/modified, it is placed in "Waiting for Approval" state. This means the advertisement is in queue to be approved by our Editorial team.
Once approved, it goes to "Approved" stage. At that point of time, you can activate the Advertisement.
3. I activated an Advertisement, but even after 1 day, I do not see any impressions. What's wrong?SAFENTRIX-Ads follows a bidding process and advertisements with highest bids are appended to emails.
Therefore, it is possible that your advertisement had a lower bid than other advertisements and therefore was not delivered.
In that case, we would suggest the following:
- Disable the advertisement
- Increase the Bid per email
- Activate the advertisement
SAFENTRIX-Ads displays only countries where it has at least 10,000 users. This is so that advertisers get a good spread for their advertisements.
If SAFENTRIX does not have that many users in the country you are interested in, SAFENTRIX-Ads does not display the country when creating a new campaign.
Countries are added on a daily basis and do keep watching the list.
5. When creating a new campaign, in addition to list of countries displayed, I see an element called "Outgoing Mails". What is it?SAFENTRIX-Ads advertisements are appended to Incoming as well as outgoing emails.
While it is easy to identify the location of Incoming emails, it is impossible to identify the location of all users to whom a SAFENTRIX user sends email.
Since it is not possible to identify location of such a recipient, SAFENTRIX-Ads categorizes only as "Outgoing Mails".
If you want your advertisements to be appended to such emails, you can select this category.
6. I do not see all my campaigns in the Control panel. What's wrong?For your convenience, SAFENTRIX-Ads, by default, only displays Active campaigns created over the last one year.
If you want to see all campaigns or campaign in specific states (like "Exhausted Budget", "Waiting for Approval", etc.), you can choose the Criteria from the Combo box and click on "Submit".
7. How do I see various performance metric of Advertisement campaign?- Login to SAFENTRIX-Ads Control panel
- If your campaign is not displayed, select appropriate criteria and click on "Submit" to display the campaign
- Click on Campaign name
- Click on "Display Performance Statistics"
- You will get all Performance metrics associated with the Campaign
- By default, graphical reporting of CPC, Impressions and Number of Clicks will be for the last one week
- Click on "Hide Performance Statistics"
- Click on "Display Performance Statistics"
The latest metrics will be displayed.
9. What is the difference between "Number of times displayed in current run" and "Number of times displayed so far" metrics?An advertisement campaign can be disabled and enabled at any point of time. "Number of times displayed so far" metric gives the number of times advertisement was displayed over its full life cycle.
"Number of times displayed in current run" gives the number of times advertisement was displayed since last time it was enabled.
10. How can I edit the text of a running Campaign?- Login to SAFENTRIX-Ads control panel
- Disable the campaign by clicking on "Disable" link next to campaign name
- Edit the campaign by clicking on "Edit" link next to campaign name
- Change the text and click "Submit"
- If the text/URL has changed, the Advertisement will be submitted to Editorial team for approval
- Once approved, you can enable the campaign and activate it
- Login to SAFENTRIX-Ads Control Panel
- Goto 'Account Information' page
- Enter the new password twice
- Click on 'Save Preferences'
- Logout
- Now you should be able to login with your new password
- Login to SAFENTRIX-Ads Control Panel
- Goto 'Account Information' page
- Enter new account details
- Click on 'Save Preferences'